Danielle Lukacs
PRODUCER
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Every time someone listened to Major Lazer's new track "Front of the Line" on Spotify, it generated free studio time for eight aspiring Caribbean artists. Over 128 hours of studio time were generated and eight unique tracks were created as a part of the BBDO NY campaign. The tracks created became a part of Bacardi's Spotify summer playlist and the artists kept all royalties.
Role: Associate Producer/Artist Management